NIKE acquired RTFKT, a blockchain startup to bring virtual sneaker metaverse.
NIKE Metaverse
It is set to launch several products for the online digital world from virtual shoes, clothing, headwear, earwear, backpacks, sports equipment, arts, and apparel, etc.
NIKE Metaverse
This will definitely lead several other brands to come up with their own customized branded products, expanding the metaverse space.